YouTube will introduce paid subscriptions
YouTube plans this spring to allow video creators to establish online access to their videos (by subscription).
Quoting an unnamed source, the publication that YouTube has reached agreements with a number of video creators to create paid channels.
The first pay TV will be available to users in the second quarter of this year, and the subscription will cost $1 - $5 per month. The new product will probably be presented in late April at the conference Digital Content New Fronts, where media companies such as YouTube, AOL and Yahoo advertisers show new possibilities of online video.
In addition to periodic content (channels), YouTube is considering paid access to content libraries and to live events.
According to ZDNet YouTube spokeperson said: “We have long maintained that different content requires different types of payment models.” Advertising revenues on YouTube can be a sufficient base for the development of channels where 2-3 people working on, but when it comes to small channels, then you need a different model of payment.