What Goes Into Effective Web Design

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Whatever manner of Internet marketing that you choose, you need to keep in mind that an effective web design is the one thing that will keep prospects at your site to convert to sales. In other words, a good design closes the deal. So with that in mind, there are a few things that you might want to consider before you start finalizing any of the design options.

First off you’ll want some of the more traditional things like a catchy slogan and a nice banner. Remember that you’ve only got mere seconds to captivate the intended sale and for that you’ll need to have something right up front to tell them they need to look a little further.

Another choice that you’ll need to make involves static versus flexible content management systems. These are basically just what they sound like. The static pages are like the ones on a page of paper in that they don’t change. The other option allows the user to rewrite sections of the content, and while this is usually the more expensive way to go, these content management systems allow you to keep things fresh for the search engines.


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