Our California Web Design Firm is Shocked! Why? - Crest Media Inc
…Because of what we just learned!
In 2010, it almost seems bizarre; but believe it or not, some business owners still struggle with the necessity of launching a website. Experts say research points to a surprisingly low number of small businesses in the U.S. that actually have websites, even in today’s tech savvy climate. The rate is around 50 percent according to Internet consultant Peter Krasilovsky, and a more dismal 43 percent according to The Yankee Group. Yikes!
So that’s the reality: Numerous small businesses are still hesitant to go online. The reasons why can vary; but frankly, those aren’t as important as the reasons they need a website. What are they? According to , a small business tech resource, the most pressing reasons are the following:
- To Set Up a Store Front:
- What small business can afford to rent an office on Main St., or a store in the mall? Today, not many. But for a relatively low cost, those same businesses can set up an online store front – and with the right help from an SEO adviser (like those right here at our California web design office), can make sure that “store” is visible to its prospects when they use search engines.
- Customer Service:
- Yes, you need a website to establish credibility; but like most things in life, having a website isn’t just about you! It’s also imperative to provide support and information to customers: where you are, what your product or service is, and how to contact you. But even that has advantages for you. When people find the information they need on your website, they don’t inundate you with excessive, bothersome phone calls – leaving you free to focus on other aspects of the business.
- You’re Always Open:
- No, you’re not a convenience store…but a Web presence can make it seem as if your business is open 24/7. Customers and prospects can find out what they need at all hours; and if you sell products with a shopping cart function, that’s even better.
- A Global Presence:
- With a website, you can do business worldwide. While that may not seem possible in every industry, don’t be so sure; some customers order products to be shipped out of state, and some people will travel thousands of miles for the highest quality service.
Need any more reasons? Contact our Southern California web design company to ask your questions. Already a client of ours? Then you already know our web design staff is happy to discuss your site anytime you’d like.